Design & Systems

The UX Double Diamond is dead, and in AI only one survives for software

The UX Double Diamond is dead, and in AI only one survives for software

Two diamonds drawn for a world where the second one cost real money.

Both the double diamond and design thinking priced building as the risky step, and that price collapsed. What’s left is a one-page brief and a wider generation step.

The Design Council launched the Double Diamond model in…

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