Design & Systems

The taste paradox: why the skill everyone says matters is the one we’ve stopped building

The taste paradox: why the skill everyone says matters is the one we’ve stopped building

We keep saying taste is the last human advantage, but we’ve built a world (and now tools) that make it almost impossible to develop, and we’re responding by de-risking even further

Still from Fantastic Planet, 1973

Most designers and creatives seem to agree that taste and, with that, being…

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