Design & Systems

Wait, who made this?. The rise of creative provenance | by Allie Paschal | Jul, 2026

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Wait, who made this?. The rise of creative provenance | by Allie Paschal | Jul, 2026

The rise of creative provenance

AI-created posters tacked to a wall that all look similar
Some AI-generated posters are easy to spot and look the same; image via Sub-Reddit AskUK

Many people have been asking themselves an important question as they see new digital and print media like commercials, graphics, or even user interfaces:

“…was that made by…

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